About

A partner to global luxury brands

Since 1998 we have integrated technology for high-end fashion and retail — helping European and international houses establish and expand across the United States.

Built for luxury retail

48First began as a technology services firm and evolved into a dedicated integrator for luxury retail — boutiques, flagships, and multi-location rollouts where precision and discretion matter as much as uptime.

We work alongside architects, general contractors, brand IT teams, and store leadership to deliver infrastructure — including high-end audio, video displays, and connectivity — that supports the client experience without calling attention to itself.

Founded
1998
Experience
25+ years
Focus
100% retail
Construction coordination during a retail technology fit-out

Technology that elevates the experience

We deliver seamless integration that empowers luxury retailers to focus on what they do best. Every system we design is measured against one standard: does it serve the brand and the client on the floor?

What we integrate

Comprehensive technology for environments where aesthetics and reliability are non-negotiable.

Luxury jewelry display in a boutique retail environment

Point of sale

Secure, efficient transaction systems integrated with your brand's operational requirements.

Refined interior with integrated retail audio and video displays

High-end audio & video

Architectural sound and video displays of every size — from window screens to video walls — integrated with brand identity and supported long after opening.

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Modern interior representing scalable retail infrastructure

Network infrastructure

Robust, scalable connectivity that supports growth across markets and trading formats.

IT operations center with monitors showing store maps and managed services dashboards

Ongoing managed care

24×7 U.S.-based support for every connected system after doors open.

What sets us apart

Industry depth

We understand luxury retail — the pace of fashion seasons, the standards of flagship environments, and the expectations of global brand teams.

Proven partnerships

Decades of work with renowned fashion and luxury houses, facilitating U.S. expansion with technology that performs under pressure.

End-to-end accountability

From initial consultation through implementation and ongoing maintenance — one partner, one standard of care.

Let's discuss your next opening

Store launches, remodels, and U.S. expansion — we are ready when you are.

Contact us