48First Managed IT Services with Rapper Jay-Z in 40/40 Club Renovation

January, 2012

The newly-renovated 40/40 Club works with 48First Managed IT Services to build its IT infrastructure.

On January 18th, the 40/40 Club reopened its doors after a $10 million renovation and expansion. The all-American sports bar and lounge is owned by rapper and hip-hop mogul Jay-Z and partner Juan Perez. The 40/40 first opened in 2003 and has locations in Manhattan and Brooklyn.

Attending the redesigned club’s reopening party were celebrities such as Warren Buffett, Ashanti, Spike Lee, and Russell Simmons. Designer Jeffrey Beers oversaw the renovation of the space. The updated New York flagship location includes 12,000 square feet of space, a 20’ x 20’ illuminated bar, an 18-foot tall champagne fountain, leather upholstered wall panels, and more than thirty 55-inch flat screen television monitors.

“We tried to create a place that would be favorable to both women and men, and we think we have found it,” says co-owner Juan Perez.

The club’s unique name comes from the prestigious achievement in professional baseball of hitting forty home runs and stealing 40 bases within a single season. “I love sports and wanted to create an environment that is conducive to match my lifestyle, while watching games at the same time,” says Jay-Z. Décor in the renovated restaurant includes sports memorabilia such as signed basketball jerseys and boxing gloves.

Technical support and networks solutions firm 48First redesigned and implemented the IT infrastructure for the renovated club. The new system includes all points of sale (POS) and back office IT infrastructure and telephone support.

“The 40/40 Club is a popular place, and all technical support services must be running smoothly at all times,” says 48First can be where it should be: on providing excellent customer service and a great atmosphere.”

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